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This research incorporates waste boiler ash into masonry construction materials using alkali activation. Utilization of industrial waste Boiler ash is derived from paper mills. The process of Eco bricks is mixing with clay, lime, Boiler ash and NaOH and then dried with oven and direct sun light is termed as Alkali Activation Method. It reduces the CO2 emission and serious hazards to human health. A brick formulation is boiler ash, clay, lime and NaoH to produces bricks. An economic and environmental analysis indicates that these bricks can be produced for similar cost as clay brick with reduced environmental impact making them a viable alternative in the market.